DNA Lamborghini, Automobili Lamborghini’s Official Book, is displayed at the Cité de l’Automobile Museum in Mulhouse.

The Cité de L’Automobile Museum – largely recognized as a car temple not only by car enthusiasts – dedicates an exhibition to the history of Lamborghini.

The exhibition, titled POP Lamborghini, will be open until January 10, 2021 and will allow visitors to discover the super sports cars that have been manufactured since 1963.

DNA Lamborghini – the Official Book which for the first time narrates the true history of the Raging Bull brand – deserves a place as a protagonist at POP Lamborghini. Its place is among the colourful super sports cars, which are true icons of the modern POP world.

DNA Lamborghini is the only book in the world with covers made of Forged Composites, the carbon fiber composite material used in Lamborghini’s super sports cars.

A book that stands for Italian top-quality design, tradition and innovation and – page after page – reveals all the charm of the Raging Bull brand.

It generates the same feelings of excitement and pleasant discoveries that you have when visiting the POP Lamborghini exhibition, where the place of honor is reserved to the Company’s official history written by Antonio Ghini and strongly wanted by Stefano Domenicali, CEO and Chairman of the Group.

The iconic Miura, the P140 concept car, the Huràcan Evo Spyder … are only three examples of outstanding cars described in DNA Lamborghini and displayed at Cité de l’Automobile.


The museum is in Mulhouse: 17 rue de la Mertzau